Apple's new feature allows businesses to display their logos and brand names in emails, calls, and payment services on iPhones.

Apple expands Business Connect, letting companies to enhance their brand presence across Apple's ecosystem for better customer engagement.

Apple's Business Caller ID feature offers similar functionality available on caller ID apps like Truecaller.

After having launched its Business Connect service last year, Apple this week announced that it is adding new features to that platform to help businesses increase their visibility, while also helping their customers combat scammers. The company said that for the first time, businesses of all sizes around the world — including Australia – can... Read More

Businesses can also customize their logo in Tap to Pay on iPhone. Apple announced additional features for its Business Connect program, giving businesses...

Apple's free business promotion service is now available to companies without a physical location, such as online-only ones, plus it offers more branding options.