Alison Hammond takes swipe at This Morning co-star as she fumes 'they cut us out'

This Morning presenter Alison Hammond was left fuming as she called out her co-star Jeff Brazier during the latest edition of the ITV show earlier today

by · Birmingham Live

Alison Hammond didn't hold back on This Morning as she playfully called out her colleague Jeff Brazier on Friday's show. Jeff, who had been across the pond in America covering the latest ITV competition, made his way back to the studio after his stint in New York.

He admitted to just stepping off the plane, and it wasn't long before Alison and co-presenter Dermot O'Leary had a light-hearted issue to raise with him.

Discussing how Cat Deeley and Ben Shephard were featured on a massive billboard in Times Square, Dermot expressed his feelings: "We saw it, I was livid."

Alison chimed in with a touch of humour: "We missed out man, they cut us out! We got shaded, where were we?"

Dermot and Alison were less than impressed with their co-star on Friday's show (Image: ITV)

Dermot then noted that the billboard had two sides, suggesting their faces might have been on the reverse, adding: "We were there for the promo pictures," reports the Mirror.

Jeff, keen to change the subject, mentioned he hadn't come back empty-handed, presenting Alison with a baseball cap and Dermot with a mug, which they both appreciated.

Alison couldn't hide her delight, exclaiming: "Oh stop it! I love this. I love New York, I love the shopping"

Jeff reassured them, saying: "We did think of you guys because we knew it was going to be you (hosting the show) on Friday."

Reflecting on his adventures in New York, Jeff described it as "a lot of fun" sharing that Cat and Ben had set him challenges to reach various city landmarks during the episodes.

Jeff had gifts for Alison and Dermot from his trip to New York (Image: ITV)

He reminisced: "It's the best, the steam coming out of the sewers, the subway-". However, Dermot couldn't resist quipping: "You're really selling it!"

During Monday's show, Jeff gave Cat and Ben a shock with their faces emblazoned across Times Square.

The pair were visibly astonished, and Ben said: "That's amazing! Jeff, can you please take a picture? ! Send pictures and send them over please."

Ben Shephard and Cat Deeley's faces were on a billboard in Times Square (Image: ITV)

Cat couldn't hide her surprise as she exclaimed: "No way! ".

Yet, viewers at home weren't too impressed with ITV's choice of sending Jeff to the US just for competition promotion.

Opinions flowed on Twitter, with one user questioning: "Remind me why Jeff Brazier needs to be in New York, and Andi Peters in Singapore to promote a competition? ! #thismorning".

Another expressed disbelief with: "New York? F****ng really #ThisMorning?"

And another tweet highlighted perceived hypocrisy: "Why send him to New York just to sell a competition? Guarantee ITV bang on about net zero as well."

This Morning is on ITV1 weekedays at 10am and on ITVX